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Asus ZenFone 5 Review

Asus is not done competing with the low-end smartphone market, as they have a ZenFone family recently announced poised to take over in 4, 5 and 6. What we have here now is the Asus ZenFone 5, the middle-child of the family, not too big, not too small – packing decent specs, good software, a great design and a polishing in almost all places – paired with a really affordable price tag. Does it have what it takes? Read on our full review and find out!

Asus ZenFone 5 (5)

Design and Construction

We let a few people hold the phone and give their impressions on it, and so far, everybody liked it and no bad comment was given about the design. Asus took a lot of work into refining every detail with the ZenFone 5; from the buttons on the left side & the circular design on the bottom bezel of the screen to the curved back, we have no complaints.

Asus ZenFone 5 (6)

As for attracting dirt and debris, Asus has done good as well. The back cover is entirely removable, and everything was easy to wipe off.

Asus ZenFone 5 (8)

Although its body is mostly made of plastic, the handset still looks classy and sophisticated. Despite of being a little thick and bit hefty, it didn’t diminish the overall premium feel of the smartphone.


The display of the ZenFone 5 is, well, 5-inches in size and it’s of the IPS LCD kind. Sadly, we did notice that the ZenFone’s screen still has a few bad angles – but not a serious dealbreaker from what we’ve seen.

Asus ZenFone 5

At first look, we really thought the panel here is full HD – as colors are bright, vibrant and well-contrasted, but it’s actually just 720 x 1280. Nevertheless, text produced still looked sharp, and we’d like to give it to Asus for having a reading mode setting as it helped not straining my eyes using the phone in total darkness.

OS, Apps and UI

Android 4.3 powers the ZenFone, and we’ve received a few updates since we powered up the device already. None of them brought the device to KitKat yet, but we will probably see it in the future.

Asus ZenFone 5 (7)

We’ve said it before, and we’ll say it again – Asus has done a good job with their skinning here – the Zen UI, It adds lots of features and apps that you’d actually use, and they all look so clean without being too in-your-face all the time. You have organized apps for display and audio settings, and a great set of widgets and apps such as SuperNote. From here, we wish all other manufacturers would take note as this is one of Asus’ big strengths right now in our opinion.

Multimedia & Camera

If you check out the lower back portion of the device, you’ll see a strip of holes dedicated for the speaker, but we find this rather deceptive. Pull off the cover or cover just a specific part of the strip and you’ll find that the speaker is only a small square. Nevertheless, it performs slightly better compared to average phone speakers out there, producing loud and quality audio, but it surely won’t blow anyone away.

Asus ZenFone 5 (3)

The 8 megapixel camera here works great, especially for its caliber. It’s fast and it gives timely suggestions on what photo mode to use in a specific situation, and the modes themselves are really good just like the rest of the software in the ZenFone.


What blows us away is what Asus calls Pixelmaster, a combination of software and hardware that allows you to take bright 2 megapixel photos even in almost no lighting – and it works! We have a gallery of pictures down below covering depth of field, low-light & auto shots, so check those all out for yourself.

[fancygallery id=”106″ album=”110″]

Following up the bright and sharp photos taken by the device, video works well too. We were tapping to focus in the sample video down below, but other than that, we’re contented with what we got:

Performance & Benchmarks

Asus has stuffed an Intel Atom inside this device. And while the chipset didn’t blow us away, we’re thankful that it’s not one of those processors that showboats the number of processors to woo consumers. In fact, despite being a dual-core CPU, it does more than okay and we didn’t encounter any problems with navigation and the like.

What we did encounter, however, are few crashes from opening up games when power saver mode was on. The handset froze on few occassions and when we had to turn off the screen, the whole device shut down as well. It’s probably some GPU related problem, but it didn’t occur that frequently as we were able to play a few graphic intensive games at normal settings (it starts to lag when it gets heavier).

Asus ZenFone 5 (2)

  • Antutu – 22,808
  • Quadrant – 11,033
  • Nenamark – 60.3

Call Quality & Battery Life

With connectivity in mind, we did not have anything deviating from the usual. There is dual SIM support here, the earpiece is okay, and from places where we usually test our gadgets, it manages to capture our WiFi connection easily.

Asus ZenFone 5 (1)

On standby, the Asus ZenFone 5 did really well lasting us days, but after putting it through our battery test, draining the battery with 50% brightness and 50% audio volume on video playback, we managed to drain the battery in around five hours and 10 minutes, which is to say it’s not bad, but it’s not that impressive either.

Charging the battery takes the usual time here, maybe even slower, but we’ve noted that as we tried using the bundled charger on other phones and it will take so long before we even get to half a charge.


With almost nothing to complain about, the ZenFone 5 is one of those phones that say “premium but affordable devices are possible”. Hardware and software combined, the ZenFone is very polished. However, we do have a few gripes with the overall performance, and we’re hoping an update comes to fix that, but apart from what we mentioned, this is one affordable smartphone that’s greatly put together.

Asus ZenFone 5 (4)

The local pricing of the Asus ZenFone 5, as of the time of writing, is still not set. But it’s already available in some parts of the world for USD149 or estimated 6,500 in our local currency, making it a very interesting proposition for the budget-conscious crowd. Let’s just hope that the local SRP will be somewhere close to what we’re expecting.

ASUS ZenFone 5 specs:
5-inch IPS LCD display, 1280 x 720 @294ppi
Intel Atom Z2580 2GHz dual-core processor
PowerVR SGX 544 MP2
16GB internal storage
64GB via microSD
WiFi 802.11 b/g/n
8MP BSI rear camera w/ LED flash
1080p video recording @30fps
2MP front-facing camera
2100mAh battery
Android 4.3
148.2 x 72.8 x 10.3 mm
144 grams
Colors: Charcoal Black, Pearl White, Cherry Red, and Champagne Gold

What we liked about it:

  • Vibrant 720p display
  • Premium streamlined design
  • Well-performing camera paired with good software
  • Zen UI is polished
  • Fast UI navigation
  • Loud speaker

What we didn’t like about it:

  • Few performance issues
  • Slow charger included

Bob Freking occasionally contributes articles to the website. He is a UST Graduate of Commerce & Business Administration, Major in Marketing Management, and a full-time Sith Lord with three dragons.

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57 Responses

  1. limaluma says:

    8-9k sabi nga taga…

    • Harhar says:

      I guess that price level sa mga malls, I look at web,online retailer cmk cellphones are selling them for around 6.5k.

      reference: http://www.cmkcellphones.com/Asus/Asus_Zenfone_5.html

    • vernette says:

      I bought my Asus Zenfone 5 since May 2015 and I’m still using it until now. The phone is so good. Clear Camera. Except that the speaker is not that loud and the battery life is not good. I charged my phone 2 times a day(no call and text) and 3-4 times a day if i’m using internet.

  2. reply says:

    8995 with taxes. Ill bet on it. 11995 for the z6.
    I used 30% pric3 fluctation based on what i observed from all their other offerings including tablets and hybrids.

  3. Walter White says:

    Poorly written. What happened to the quality of write up Yugatech? Puro advertising nalang ba?

    “Charging the battery takes the usual time here, maybe even slower, but we’ve noted that as we tried using the bundled charger on other phones and it will take so long before we even get to half a charge.” – Huh?!

  4. Angeline says:

    LATE! Saka with the charger you should have at least indicated the Ampere charging rate not just guessing. It’s very unprofessional for a yugatech article

  5. Typical says:

    I admire these zenfones when they were announced back in january, but announcing a quad core upgrade to these models while they are not available here yet has killed my enthusiasm to recommend them. And asus must now keep the pricing low as it will be harder to woo people from choosing myphone rio quad core (albeit slightly slower) instead…

  6. Mr A says:

    Why does the internal storage labeled TBA? You have a review unit already. Is it a prototype? I’m sure you can look at the storage option in the settings to know the internal storage.

  7. kamotehNamanOh says:

    yugatech. konting practice pa.

  8. S2F0eWFTYW50b3M= says:

    It seems The ZENFONE 4 and 5’s specs aren’t that impressive..

    • rmrhsit says:

      For the price tag, it actually shines. It is impressive, especially for its price. Big time na ‘yan! Unless you expect to get at least Snapdragon 600 on the Zenfone 4 @ less than 5000 php on estimate, and Snapdragon 801 2.5 GHz on less than 10000 php estimate. Sulit deal na ‘yan!

  9. patrick says:

    which is better? this or huawei honor 3c?

  10. tiktok says:

    It was stated above that zenfone 5 has intel atom z2580, internal storage of 16 gb, and a battery of 2110 mah but according to what i’ve seen in other sites, asus philippines will just release intel atom z2560, internal storage of 8 gb, and battery of 2010 mah. Which is true?

  11. elie says:

    konti na lang dadagdag mo, Mi3 na :)

  12. dharyll says:

    available na daw ito on friday! :) – kimstore

  13. dharyll says:

    available na daw ito on friday sabi nung tao sa kimstore! :)

  14. Mr. audiophile. says:

    How’s the audio output of this phone? Is it loud? Balanced?

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  21. Paul says:

    No mention of the battery being unremovable? Seriously? This wasn’t included in the review? Tsk3x.

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  24. wpkfol says:

    Currently enjoying this phone right now. It actually makes me think twice to have this as my primary phone instead of iphone 5s.

  25. paulmg says:

    good buy wpkfol. Welcome to Android.. =D

  26. asdasd123 says:

    hi guys! gusto ko lang itanong bibili na kasi sana ako ng Zenphone 5. then na discourage ako dun sa sales lady sabi nya maganda daw ang zenphone 5 pero pag dating sa hardware mga 3 months or more pwede na sya masira lalo na at intel atom ung ginagamit na processor hindi daw kakayanin ng hardware? Tunay po ba un?

    • james says:

      Pangalan pa lang na ASUS at Intel mapapagkatiwalaan na sa quality. I do not know what the saleslady was smoking, whatever it was it must be strong. Peace.

    • Dave says:

      She would like you to buy something more expensive. Sino naman saleslady magsasabing panget binebenta nila? Listen to people who actually have it rather than people who pretends to know anything about it.

    • hahha says:

      hindi totoo yan sa zenfone ko nga kakailang hagis ng pamangkin ko still alive at nahulog sa tubig… nahulog sa hagdan ..
      buhay pa rin… haha..
      i love zenfone5

    • lol says:

      next time po wag kang maniwala sa mga saleslady. read reviews, and don’t believe every word they say. mapapatunayan mo yan kapag tinanong mo sila ng sunod sunod at ipa explain mo mga specs and functions, sasagutin kalang nyan “saleslady lang kasi kami dito sir, itanong po natin yan sa technician” from experience…

    • touchmeenut says:

      Just choose who to believe,this forum or that pretending saleslady. Yugatech or saleslady. Choose your destiny;)

  27. Elbert says:

    How’s the battery of this phone?
    Replaceable ba sya incase na masira ung battery nya?
    Or hindi na?

  28. Japhet says:

    Dagdag ko lang, mabilis lang po syang mag charge wala pang 1 hr full charge na po ito.

  29. Kaith says:

    hi, any zenfone owners encountering problems with viber video calling, it seems like mine is not working. :(

    Best phone except for this problem. :(

  30. Dodie says:

    I just got my zenphone 5 today and I have an issue with it. Why does it go to lock screen by itself then I have to wait several minutes, then when it opens, it goes back again to lock screen. Is this a defect or is there a configuration to stop this? I hope you can help me with this because it is driving me crazy!!! When I need to use it, it wouldn’t let me!!!

  31. meit says:

    Which would be better to purchase, asus zenfone5 or microsoft lumia 535?

  32. Prodigy says:

    Which would be better to purchase, asus zenfone5 or microsoft lumia 535?

  33. archel says:

    i got this phone last december 19. it was great. i encountered a bit of problems at first but it did not interfere the whole experience. the battery is average. good for gaming but playing it for 2 hours will really heat the phone’s back.

  34. john says:

    I plan on buying a phone, how much na po ba ngayon ng zenfone 5??any more problems with the phone??

  35. gemerie says:

    Bumili ako nito for my mom nung Dec 25, naengganyo ako bumili rin for me since maganda performance nya. Updated na sa KitKat at may USB OTG na. Sulit na sulit ang pera. Nabili ko sila ng 7k each. Average battery, minsan lang may freeze issue sa Summoners War kapag biglang nadisconnect data but so far yun lang problema. What I like about this phone is yung tibay nya. Naiwan ko na nakapatong sa drawer sa shower room, ns 6ft yun. May tumawag e nakavibrate, ayun nalaglag sa shower floor na basa. Walang gasgas walang basag na part. Parang walang ngyari. Highly appreciated ko tong phone na to.

  36. sy says:

    Sa gaming ok ba to? Kaya ba mga nba15 fifa15 ganun kalalaking gb na games? What so you mean with few performance issue ba?

  37. jay says:

    Bumili ako ng zenfone5 feb 5 2015 kasi nagandahan ako sa specs at trusted ang name na asus at mura pa. Natuwa naman ako kasi masarap sya gamitin maganda camera. Feb 12 2015 nagpicture lang ako ng kaunti at iniwan ko sa room ko, nung bumalik ako sa room para kuhain ang phone sobrang init ng phone ang ginawa ko pinatay ko sya. mula non hindi na sya nag open at nagcharge kaya ngayon nasa aikon tech service center na sya at minimum for 1 month daw sa kanila ang phone hanggang 2 months…. kaya feeling ko sayang ang 7k ko na bumili ng phone na ito….

  38. Bacchus D. says:

    I had this phone since november 27, 2014 since then 4x na siyang naibagsak 3x na siyang nag Swimming and 2x na siyang natapunan ng Tubig.. Buhay pa siya ngayon..no performance issues,no dead pixels no lags,battery charging not affected, its the same smooth phone… worth it ang 7k! can’t wait for Asus Zenfone 2! :)

  39. rhoi says:

    i have it now.. :) nice one.. pinag aaralan ko pa paano ko makonik sa pc ko.

  40. Anthony says:

    I got this phone and I do not have plans of replacing it yet. I haven’t had any issues with its performance so far. Asus really made an awesome job for a low-end smartphone ????

    • ano says:

      Been using this phone. Since dec 2014. It’ll be almost 2 years by dec. But still works AF. Still amazed by asus’ work.

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