The latest partnership comes straight from Google and McLaren Racing for a 2022 partnership deal. As technology advances, brands and motorsport teams have always worked together and had strong ties for better innovations.
Google will be the new Official Partner of the McLaren Formula 1 Team and McLaren MX Extreme E Team from 2022. As part of the deal, Android logos will be present on the engine cover of the F1 car, while the Chrome branding will be put on the wheel covers.
“We are absolutely delighted and proud to welcome Google to the McLaren Racing family. Google is a global leader in technology and has been a ground-breaking innovator in connecting people around the world. By integrating platforms like Android and Chrome across our operations, our team will be better supported to focus on driving performance. We’re looking forward to an exciting partnership that spans across Formula 1 and Extreme E.” – Zak Brown, CEO, McLaren Racing