How Google ranks results in Blog Search

This one is specific to Google Blog Search which is a separate one from the main Google Web Search. Via Steve Rubel, Google Operating System writes an explanation on how a blog post or blog entry is ranked:

Positive signals

* links from blogrolls (especially from high-quality blogrolls or blogrolls of “trusted bloggers”)
* links from other sources (mail, chats)
* using tags to categorize a post
* PageRank
* the number of feed subscriptions (from feed readers)
* clicks in search results

Negative signals (spam signals)

* posts added at a predictable time
* different content between the site and the feed
* the amount of duplicate content
* using words/n-grams that appear frequently in spam blogs
* posts that have identical size
* linking to a single web page
* a large number of ads
* the location of ads (“the presence of ads in the recent posts part of a blog”)

I’m surprised that feed subscription is part of the positive factors. Again, the number of ads that you put into your blog is also considered — now that’s a nice way of balancing content and advertising. We all know money is the single biggest reason why spam is still growing (could be a multi-million dollar industry).

Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

https://www.yugatech.com

12 Comments

KidBlogger says:

18 years ago

I was surprised also that feed subscription is also a factor.

Nice tips kuya yuga!:)
- Reply
Marc says:

18 years ago

>>> We all know money is the single biggest reason wh

Putol pre :)
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jhay says:

18 years ago

“Linking to a single web page” – ouch for PPP bloggers, ;)
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G says:

18 years ago

What does it mean “linking to a single webpage”?
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Baraghal says:

18 years ago

Yuga eh! I have this website http://www.txtph.com/ its simply a meta search engine which spiders on all major search engine. Could it be monitize? what you thing?
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