YouTube has announced the addition of Lazada to their Shopping affiliate program in the Philippines. In addition, there’s also new features for YouTube Shopping based on creator feedback. For the features, Youtube has introduced Stickers on Shorts, a visual pop-up for tagged products to enable instant shopping. There’s also Timestamps, which show shopping tags right as products are displayed. The company's also leaning on AI to provide a better shopping experience for creators. In addition, there’s now a YouTube Shopping Chrome Extension, letting creators easily save products to tag in their videos later. YouTube says they are committed to growing the creator economy, building towards an intuitive, engaging, and rewarding shopping experience. The livestream shopping format, already mainstream in China through Douyin, is also gaining traction across these markets thanks to a strong culture of entertainment-driven shopping. Read more in our articles including "YouTube Shopping adds Lazada to affiliate list, announces new features" and "TikTok Shop now on par with eBay, sales surge driven by Southeast Asia growth".
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Oct 10, 2020YouTube has announced the addition of Lazada to their Shopping affiliate program in the Philippines. In addition, there’s also new features for YouTube Shopping based on creator feedback.
For the features, Youtube has introduced Stickers on Shorts, a visual pop-up for tagged products to enable instant shopping. There’s also Timestamps, which show shopping tags right as products are displayed. The company's also leaning on AI to provide a better shopping experience for creators.
Our coverage of online shopping includes: "YouTube Shopping adds Lazada to affiliate list, announces new features"; "TikTok Shop now on par with eBay, sales surge driven by Southeast Asia growth"; "TECNO tops TikTok Shop 7.7 sale, poised to become #1 in major e-commerce platforms". Each article provides unique insights and information.