The first 2 Microsoft ads featuring Bill Gates and Jerry Seinfeld got a lot of flak so they’ve rehashed the story-line to focus on the PC stereo-type as depicted by Apple. This time, Microsoft is using one its own Software Engineers — and they are simple but great ads.
It’s basically a jab against the “PC vs. Mac” ads distributed by Apple. Microsoft’s rebuttal sounds cool that make you wanna say “I’m a PC!”.
This one has Eva Longoria in it.
… as well as Pharrel Williams.
And according to Mike Arrington, “what they do is show lots of fascinating people saying that they use PCs. They highlight the fact that many people may be somewhat offended by the idea that they can’t be interesting or cool if they don’t use a Mac.”
It reminds me of that Discovery Channel ad “I love the Whole World”:
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