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Did Gizmodo just cost Apple $87 Million?

Apple’s Steve Jobs finished their press conference and addressed the pressing issue of the iPhone 4 “antenna-gate”. After clearing up all that engineering issues and software updates, Steve announced they’re giving away iPhone 4 cases to everyone.

Free iPhone 4 cases to all 3 million who bought and refunds to those who paid for it earlier.

Among the first sites to cover the so-called “antenna-gate” was Gizmodo (among others) with their collection of videos demonstrating how the signal bars would drop when holding the iPhone 4.

And while Steve Jobs explained that the issue is not isolated to the iPhone 4 (even showing data from controlled experiments and call logs from AT&T), he added that if the free case will make everyone happy, then they’ll give it fro free or give refunds to everyone who bought it earlier (starts today thru September 30).

Apple reveals that they have sold 3 million units of the iPhone 4 in just 3 weeks. The iPhone 4 Bumper case sells for $29 a pop so that amounts to a total of around $87 million. Might be spare change for Steve but that’s gotta bruise the ego.

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Avatar for Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

51 Responses

  1. Avatar for bangkay bangkay says:

    jobs is still rich. people are still buying iphones. walang talo si jobs diyan, showbiz lang. lol.

  2. Avatar for Fleeb Fleeb says:

    I just saw this clip coming from a Taiwanese media summarizing the iPhone 4 events:

    http://www.youtube.com/watch?v=gY5H7WoK0PM

  3. Avatar for Rich558 Rich558 says:

    The number 4 is a bad number in chinese numerology. That’s why asian manufacturers rarely name their products with this number (case in point: Panasonic skipped from the LX3 straight to the LX5). Looks like El Jobso should have consulted a Feng Shui expert first.

  4. Avatar for Angie Angie says:

    ^ Yes, for example, they demonstrated a BlackBerry Bold (9700). Sabi nila, nasa bottom part ng phone yung internal antenna ng Bolds and Curves, which is true since yun ang naka-sulat sa manuals and online documentations ng series.

    Pero what kept me wondering, why would RIM include a leather holster for the Bolds and Curves that would attenuate the signal? The answer, hindi ganun ka-affected ng holster yung signal ng phone, even covering the bottom part by your palm. When I tried covering my 9650 with my palm, nadagdagan pa nga yung signal bar eh.

    Which means, mali ng turo ang Apple. Sana tinry nilang kumuha ng 5110 tapos tanggalin nila yung external antenna. Dapat yun ang dinemo nila. Pshhh.

  5. Avatar for mr. bogus mr. bogus says:

    and one thing pala. sa latest press conference nya ay sinungaling si steve jobs ng mag compare sya ng 3 cellphone na pag hinawakan ay mawawala ng signal…!!!!!!!!!! he is a f#@*% liar..

    tri-nay ko yung black berry and my nokia phone na i grip pero d naman nawala ang signal ng cellphone ko!!! halatang gusto nila i cover-up yung kamalian nila sa design ng iphone4.. at sabihin na LAHAT ng cellphone ay may ganung problem!!! wtf!!!

    at sasabihin pa niya na mababang posyento lang ang nag complain sa apple care about sa drop call percentage… nakakuha na sila ng data ehh di pa naman nagtatagal at alam na ng nagkaroon ng iphone 4 na may problema sa signal problem kaya talagang di na nila hahawakan yung sa bottom left corner…

    atleast may free casing and they offer a full refund (less than 30 days) so walang kaso…

    uulitin ko:
    kahit na may puna ako sa iphone4 dahil no flash, still the best smartphone in the market today

  6. Avatar for rye rye says:

    umamin na rin. :D

  7. Avatar for RaGe Einzeln RaGe Einzeln says:

    it’s just like this:

    it might be a FEATURE of the iPhone….

    ….for them to purchase the next one…

    they never learn -_-

  8. Avatar for dan dan says:

    Steve Jobs is LYING BASTARD!

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