Sony Electronics globally announced the new BRAVIA XR television series, including the X95K 4K Mini LED models, MASTER Series A90K and A80K 4K OLED models, and X90K 4K LED model.
Powered by Cognitive Processor XR, the XR Backlight Master Drive precisely controls Sony’s latest generation Mini LED backlight in the X95K series.
According to Sony, these new innovations deliver the best and most immersive viewing experiences, authentically delivering the creator’s true intent. When watching movies, viewers can experience our enhanced Acoustic Surface Audio+ for OLED models and Acoustic Multi-Audio for LED models, precisely matching the position of the sound with the images on the screen for a truly immersive audio/visual experience. The lineup also includes new features that customize and enhance at-home entertainment.
Together with Netflix, Sony released Netflix Adaptive Calibrated Mode, which automatically adjusts image processing based on ambient light. Additionally, Sony’s new BRAVIA CORE Calibrated Mode will automatically adjust the image quality onscreen.
Moreover, all 2022 BRAVIA XR televisions will have support features for the PlayStation 5, which includes Auto HDR Tone Mapping and Auto Genre Picture Mode.
This year, Sony also introduces a newly developed original camera device, BRAVIA CAM, which recognizes where users are sitting and optimizes the picture and sound accordingly. It includes gesture controls, video chat, and more.
Check out the features below.
X95K (85” class, 75” class, and 65” class models) 4K Mini LED TV:
• Cognitive Processor XR
• XR Backlight Master Drive
• XR Triluminos Pro and XR Contrast Booster
• X-Anti Reflection
• X-Wide Angle technology
• BRAVIA CORE Calibrated mode
• Acoustic Multi-Audio with Seamless Edge
• Acoustic Center Sync
• BRAVIA CAM
• Quick access to an array of content and services with Google TV
• Hands-free voice capabilities
• Minimalist One Slate design
• Three-way stand
MASTER Series A90K (48” class model) OLED TV:
• Cognitive Processor XR
• XR OLED Contrast Pro
• BRAVIA CORE Calibrated mode
• Acoustic Surface Audio
• Acoustic Center Sync
• BRAVIA CAM
• Quick access to an array of content and services with Google TV
• Hands-free voice capabilities
• Premium Remote
• Minimalist one slate design with Seamless Edge
• Flexible two-way stand
A80K (77” class, 65” class, and 55” class models) OLED TV:
• Cognitive Processor XR
• XR OLED Contrast Pro
• BRAVIA CORE Calibrated mode
• Acoustic Surface Audio+
• Acoustic Center Sync
• BRAVIA CAM
• Quick access to an array of content and services with Google TV
• Hands-free voice capabilities.
• Minimalist one slate design with Metal Flush Surface
• Three-way stand
X90K (75” class, 65” class, and 55” class) models 4K LED TV:
• Cognitive Processor XR
• Combined with the precision of a Full-Array LED panel, XR Triluminos Pro and XR Contrast Booster
• BRAVIA CORE Calibrated mode
• Acoustic Multi-Audio
• Acoustic Center Sync
• BRAVIA CAM
• Quick access to an array of content and services with Google TV
• Standard Remote features
• Minimalist One Slate design with a flush surface
• Two-way stand
There’s no word yet about the local pricing and availability of the new Sony BRAVIA TV lineup.
