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TikTok intros text-based posts

TikTok users can now post content in text-based format on the platform, in addition to its endless scrolls of videos and images.

“Text is the latest addition to options for content creation, allowing creators to share their stories, poems, recipes, and other written content on ,” the company said in a blog post.

Tiktok Text Posts Fi

In essence, work similar to stories. Users can customize the appearance of the text, add stickers, sound, and a background gradient.

TikTok’s new text posts are not only generous, with a limit of 1,000 characters, but also offer the same interactive features as videos. Users can engage with them by commenting, dueting, and stitching, just like their favorite TikTok clips.

TikTok’s decision to implement is not only a creative move but also a savvy one. Its timing is momentous, given the current struggles of , and Meta’s alternative, :

Amid negative cash flow, Elon Musk decided to get rid of the iconic Twitter bird logo. Meanwhile, Threads—a separate app, derived from Instagram—has experienced a drop in daily active users within just a week of its blockbuster launch.

Not to mention, text posts are built right inside the TikTok app itself. Which could mean that the new feature doesn’t necessarily aim to rival Twitter nor Threads, but merely provides another means to “express your creativity”.

JM Chavaria
JM Chavaria
JM's highest stat is probably his curious ardor to anything tech—electronics and gaming in particular. He certainly heeds utmost regard to specsheet, visuals, and rule of thirds. If creativity and wit sometimes leave JM's system, watching films, anime and a good stroll for memes are his approved therapeutic claims.

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