Over at PTB, I speculated that the ongoing Chikka and Google Talk partnership will result to something like an advertising model for mobile phones.
I’d like to call it MobSense — Mobile Adsense. Pushing contextual ads on your mobile phones.
This was based on a comment by a Chikka executive in this Inq7.net story.
Will it work? We’re already getting sms/text ads, so why not.
[...] I blogged something similar to these before and called it MobSense. Turns out Google has already thought of something closely similar and has now silently launched AdWords for Mobile. Google Inc. has joined the mobile marketing playground with a wireless version of its AdWords service. [...]
[...] predicted this to happen exactly a year ago (July 14, 2006: MobSense: Adsense for Mobile). Although I was actually thinking of SMS-based ads, the introduction of Google AdSense for mobile [...]
[...] knew it. I knew it. They just didn’t name it MobSense as I suggested 14 months ago. *joke* *hehehe* Google has just formally announced AdSense for [...]