Microsoft Surface ad airs ahead of launch

The Windows 8 launch is just ten days away and Microsoft has already aired its first advertisement for its Surface tablet.

Called “The Surface Movement”, the colorful ad revolves around the clicking sound the Surface makes from its kickstand or when connected to its magnetic keyboard. Personally, I find the sound really satisfying. The rest feels like a sponsored trailer for the next ‘Step Up’ movie. Watch the video below and see for yourself.

The Surface ad is part of Microsoft’s billion dollar marketing campaign for Windows 8 which will be released on October 26. Judging from its marketing stance, Microsoft really wants to make a killing on the Surface and its upcoming OS.

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This article was written by Louie Diangson, Managing Editor of YugaTech. You can follow him at @John_Louie.

33 Responses

  1. Avatar for justin justin says:

    I just wish if i buy a fully licensed photoshop or ms office on this tab i wouldnt need to repurchase again on my win8 desktop or vice versa, i really think microsoft is trying to lessen if not eliminate software piracy on their new OS.

    • Avatar for reyval reyval says:

      photoshop and autocad won’t run on Windows RT. If you plan on installing desktop applications, wait for the Surface Pro.

  2. Avatar for Noir Noir says:

    Pricing has been revealed………. It’s HIGHER than what we were expecting..

  3. Avatar for SpiderWak SpiderWak says:

    The price is still kept a secret.. I hope it won’t be the cause of disappointment.

  4. Avatar for Berkanoshow Berkanoshow says:

    499 USD 32 GB versus 16 GB ipad (retina)
    599 USD 32 GB with the cool magnetic keyboard cover
    699 USD 64 GB with the cool magnetic keyboard cover

    any takers?

  5. Avatar for wendell wendell says:

    gotta have this one and bye bye to my ipad =)

  6. Avatar for pabs pabs says:

    This is the REAL tablet I’m waiting for….

  7. Avatar for E E says:

    Nice Microsoft Surface Tablet/Computer… A tablet with a Windows 8 OS… Meaning table na pwede installan ng AutoCAD, Photoshop, Corel Draw, at kung ano ano pang PC softwares and PC games… Kaya ba yan ng iOS and Android Tablets? Pano na ang irerelease daw na Tablet ng Nokia? Sobrang late na… For sure it will run in Microsoft OS.

  8. Avatar for Tantrums_cute Tantrums_cute says:

    ung Surface may kasama nang keyboard…?

    ung Galaxy Tab ko, d pa ako nakakabili ng keyboard nun… san ba meron… at ung mga usb connection kit…

  9. Avatar for Tantrums_cute Tantrums_cute says:

    wow… galing…
    yun nga lang may galaxy tab na ako…

    wait ko din un MS Office for Android…

  10. Avatar for orgl orgl says:

    hindi naman siguro kasing mahal ng pricing ng apple yan :)

  11. Avatar for DNA DNA says:

    o nga, sana medyo… medyo mura hehehe
    gusto ko ng portability ng tablet at productivity softwares ng microsoft. eto na yata ang sagot. kaso mukhang malalagot ang bulsa hehehe

  12. Avatar for pong pong says:

    pang usa lang ata ito ibebenta

  13. Avatar for edw edw says:

    sana medyo mura..! shet ang ganda ng tablet

  14. Avatar for benchmark benchmark says:

    parang maganda yang tablet ha….for sure mahal yan….sana medyo medyo lang… :)

  15. Avatar for Matt Matt says:

    Wow! This is great! Sounds like i’m getting rid of my laggy droid tablet…

  16. Avatar for Noir Noir says:

    Pricing!?!?!?!

  17. Avatar for Jayson Jayson says:

    i’d rather but an android tablet because it has all the features I need in a compact device. better user interface and thousands of apps and widgets.
    if you already have a laptop and a desktop I advice you not buy this(especially if you main purpose is to use microsoft office)
    *microsoft will be available for other OS next march 2013

    • Avatar for sarabee sarabee says:

      I agree with you on some points, but i’d rather have the security, simplicity, and compatibility of the Windows ecosystem specially for “Working people” like me.

    • Avatar for gagoka gagoka says:

      Try to grow up and be productive rather than staying in the basement playing toys.

    • Avatar for Suplado Suplado says:

      @Jason Hijo, wag basta padala sa emosyon ha? Merong Surface RT and Surface Pro. The latter would work like any desktop or laptop. So kung ikaw kontento na sa mga padownload-download ng apps sa marketplace, di ka naman pinipilit bumili nito. Pero kunwari, gusto mong maginstall ng adobe photoshop or lan games sa tablet, pwede yan sa Surface Pro. Pwede rin ba yan sa android? :D

    • Avatar for Obed Obed says:

      I loled so hard, it’s like comparing iOS apps to Mac/PC Software.

      In my own opinion Microsoft Surface is what the 3rd category between smartphone and laptop, it’s not the iPad.

    • Avatar for sushirobot sushirobot says:

      wow, fanboy. eh di wag ka bumili. haha.

  18. Avatar for Suplado Suplado says:

    Awesome!

  19. Avatar for boma boma says:

    Nice ad!

  20. Avatar for Romy Uyehara Romy Uyehara says:

    Looks good.

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