Dell Philippines to enter PC retail?

That came as a surprise. Read from the Inquirer that Dell Philippines is targeting the PC retail market in the country. Is the Philippine market for desktop PCs huge enough for Dell to join in the fierce competition that’s already fought by Acer, IBM, HP and Lenovo?

Dell Philippines Dell claims that they already own 21% of the PC market in the Philippines, based on analyst figures, which includes desktop PCs and Intel-based servers (Dell PowerEdge servers).

My guess is that a huge chunk of that comes from bulk purchases of call centers and servers for data centers.

In an interview, Barry Bunyi, Dell Philippines country manager, said Dell was likely to choose a retail partner to serve the local market. This retail strategy is part of Dell’s plan to target consumers and small business users. Locally, Dell sells mostly to corporate customers through resellers.

There’s no definite time line for this according to Bunyi but I reckon that once we see a dedicated retail website for Dell Philippines, that’s the time when they’ve formally entered the retail market. Dell is very popular in the US for carving a huge market in the direct-to-home PC business. It has also penetrated other nearby Asian countries like Taiwan, Singapore and Malaysia.

I first discussed about the viability of Direct to Home PC business during my talked with local PC retail store Rising Sun. It’s also interesting to know if that 5-6% credit card charges being added by stores like PCX will be finally abolished considering that it’s one of the reasons most people resist in using their credit cards.

Will Dell successfully sell to the average Juan dela Cruz? Will there be an online store we can actually shop for bargains? Would be interesting to see how they’ll manage to do that.

Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

https://www.yugatech.com

34 Comments

JP Loh says:

17 years ago

I’ve been seeing more Dell servers lately so they really must be doing something right.
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Arnel says:

17 years ago

Go Go Go!

Just take note that you really have to keep the CD recovery in good place, Most of our Servers in NY and Manila are Dell and based on my experience, most of Dell PC’s peripherals are not auto detected by Windows. Good thing I have ported all our Dell servers to Slackware, Debian and Fedora.

:D
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sylv3rblade says:

17 years ago

I agree on that percentage, most of the units in school now are Dell.

On success hmm.. I guess it’ll largely be dependent on what business model they’ll be implementing and the target market.
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Kiven says:

17 years ago

WoW Dell XPS laptops!
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Abe Olandres says:

17 years ago

Yup, the XPS M1330 looks rockin’.
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Shutter Box Philippines says:

17 years ago

Hi Abe,

Do you have additional info aside from the paper? I’m more interested in the support scenario as I don’t there is an local service center for Dell in PH.
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BrianB says:

17 years ago

Hope the price is fair, e.g. 900 dollars for a basic dell inspiron 1420.
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calvin says:

17 years ago

abe sa office dell na rin mga pc’s. nirereplace na ang mga lumang hp, ibm’s for dell. target siguro nila mga companies and not really the average juan.
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Obnoxious Queer says:

17 years ago

I am working for as a Wireless Tech Support for Dell and I adore their portables and desktops!

So easy to troubleshoot. Actually, Dell is cheaper and is an established brand in the US.
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Jer-Z says:

17 years ago

w00t! Dell on the Philippines?
Been waiting for a news like this…
I’ve been plannin on buying a $1600 laptop
for ages and the prob is I don’t know
anyone who could hand carry it home…
(customs like to rape w/ their taxes)

If prices are decent, I’d take that m1330
any day!
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nico gadi says:

17 years ago

im looking for 512mb sdram pc 100 for a dell inspiron3800..pls contact me at 091671*****.thanks
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philip says:

17 years ago

where can i buy dell xp m1530 in manila?
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philip says:

17 years ago

where can i buy dell xps m1530 in manila?
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iwannaxps says:

16 years ago

Try http://www.cooltoyzph.com

They have branches in Greenhills and Ayala
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burn out xps m1330 wd Geforce 8400M GS says:

16 years ago

anyone who has a contact number to dell for laptop replacement?

All xps with dedicated gpu are defective. Its a big loss for dell and nvidia.
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burn out xps m1330 wd Geforce 8400M GS says:

16 years ago

my posts are not fraud!
Ill show you wana xps laptop wd 8400.

X3100 vid graph processor or any integrated vid dont get overheating. At least
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Squall says:

16 years ago

http://i87.photobucket.com/albums/k151/XXXGATX105/071020*****.jpg

http://i87.photobucket.com/albums/k151/XXXGATX105/071020*****.jpg
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Rofhel says:

16 years ago

Do you sell Dell Inspiron 1521 laptop charger?
I badly need it.

Pls email me at

noyrofhel****@****.***

I would greatly appreciate your response.
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enrie aguila says:

15 years ago

meron b kyo alam n battery charger ng dell na laptop po,,,magkano po
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rod says:

15 years ago

where can i buy hinges for dell latitude x200
please i need an exact location here at the philippine…

Thank you very much…
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jana says:

15 years ago

is it possible kung bibili ako ng notebuk sa DELL then yung acct ng dad ko sa dell yung ggamitin ko? he’s living sa Canada.. i mean, ill be using he’s account no. pero he will call to talk to them na i was authorized to use his account? ok lang kaya? wat do you think people? kasi he don’t want to order online..
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andre says:

15 years ago

Why can i not buy XPS desktop all in one 20 inch ?
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andre says:

15 years ago

WHere can i buy dell XPS ALL IN ONE DESKTOP ???
IN CEBU ????
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kulangot! says:

15 years ago

XPS is pretty good but beware of XPS M1330 that’s running on NVIDIA video card. DELL and NVIDIA admitted that they put substandard GPU die on its video card that’s why it usually give Bluescreen
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Gelyn says:

15 years ago

does anyone know where the Dell store is in the Philippines and if they they already have the Inspiron 14z?
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maya garcia says:

15 years ago

where are those dell systems can be found?
i checked pc stores but they dont have dell system,
meron pero mga old models. I need an Ins 14 with
red colored top cover..
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eya says:

15 years ago

the brand of my laptop is dell and its broken so need to fix..please let me know the exact address of your company so that we can visit you and fiex m laptop…please.thank you.
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eya says:

15 years ago

kailangan ko pong mapagawa ang laptop ko,please let me know the address..thank you!
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eya says:

15 years ago

i need to know the dell store, please let me know…
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eya says:

15 years ago

obnoxious queer, please help me naman where i can find the dell store…my laptop was broken kasi and lcd nya ay di na nagfunction di ko tuloy magamit tnag laptop ko kaya kailangan na magawa..please help me..thank you!
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Paul says:

15 years ago

My wife lives in Cebu City Philippines. Where can she buy a Dell computer. I am looking for the Inspiron i764-5955 in Pink.
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zed says:

15 years ago

that’s a great news…weeeeeeeew
- Reply