Whatâ€™s Cooking with Yahoo!
Yahoo! Philippines yesterday presented several milestones they achieved will all the campaigns they did in the country from last year. Wasn’t able to make it on the presentation part but here’s some bullet-points they sent over today including announcement of 5,000 net cafes in their Yahoo! iCafe program.
What I ended up joining is the Yahoo! Top Chef/Iron Chef cook-off with other friends in the media. The challenge was to create a dish with the secret purple ingredient — eggplant. Our winning dish — chicken salsa rice toppings with eggplant torte.
Anyway, I asked Yahoo! Philippines GMÂ Jojo Anonuevo if it’s true that Yahoo! made $800,000 in ad sales in the Philippines in 2008. Although he declined to confirm this figure, he announced that Yahoo! has formed a team to do direct sales in the Philippines — an indication that online ad spend is growing in the country.
More about their announcements here.