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Philippines takes World’s Best Spammers title?

One of the greatest advantages the Philippines have in the world of BPO is that we got really cheap labor and we’re relatively very good in English. That’s why we’re one of the top suppliers in the call center industry. And it doesn’t stop there.

According to the latest entry by Akismet in their “State of Web Spam“, the anti-spam service points out our exceptional skills in written English:

Human-posted spam has been on the rise for some time. Low-paid workers are hired by “SEO” firms to post comments on blogs and forums, advertising their clients’ web sites (typically small local businesses). The workers generally operate out of internet cafes and universities, particularly in India, South-East Asia, and Turkey. The quality of comments varies, with the best written spam usually coming from SE Asia. There are now sophisticated marketplaces set up specifically for hiring manual workers to do this kind of spam.

They didn’t really mention the Philippines but we all know that among the countries in South-East Asia, the Philippines is the top English-speaking country.

I’ve known a lot of SEO sweatshops being operated in some key cities in the Philippines, including Cagayan de Oro, Davao, Cebu City, Legazpi City, Bacolod and Iloilo. They’ve heavily trained employees to write very sensible and relevant comments in blogs and forums that that get past spam filters.

I’ve encountered a lot of these human-powered spam since last year in my blogs and they sometimes pass manual review — the comments are sensible and well written but the accompanying links usually gave them away.

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Avatar for Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

33 Responses

  1. Avatar for Anna Chua Anna Chua says:

    Well…even not directly mentioned eh maybe true.. =) Philippines has been always branded to be #1 in many aspects. #1 Corrupt country in asia?, #1 or texting capital of the world, #1 in call center business.., to mention a few. gee… maybe we should be glad? har har…

  2. Avatar for dannybuntu dannybuntu says:

    Hmmm, Abe, pero if the comments are relevant and the links point to something that is related – doesn’t that qualify already as non spam?

  3. Avatar for The Teknisyan The Teknisyan says:

    yep..dami ngang ganyan… you can see that on my last 4 blogs… the 3 post has a comment of someone known as a “fake steve ballmer”, but this is interesting, since people specially with sites that needs to have a high PR will surely bite this kind of modus!!!

    http://teknisyan.blogspot.com/2010/04/what-browser-are-you-using.html

  4. Avatar for Pusang Kulog Pusang Kulog says:

    Saan ba pwede magapply ng ganyang trabaho? He he he…

    Marami na rin akong nakitang ganyan dito sa Yugatech…

  5. Avatar for Abe Olandres Abe Olandres says:

    @bongskie – that’s why countries such as the Philippines and India have become the hub of BPOs because our salary scale is way cheaper compared to those in the west. Exchange rate is a factor (imagine a single salary in the US could be $3,000 but just $300 in the Philippines).

    Same reason the biggest factories are operating in China. Labor is cheap there too.

  6. Avatar for iphoney iphoney says:

    sweat·shop [swet-shop]
    -noun
    1. a shop employing workers at low wages, for long hours, and under poor conditions.

    -Sent via YugaTech Mobile App

  7. Avatar for Jhay Jhay says:

    I’ve caught a couple of comment spams with sensible grammar in the last couple of weeks. It’s just a matter of keeping a sharper eye on the links and keywords they include in the comments.

  8. Avatar for jade bryan jade bryan says:

    First of all I’m not the an employee for this Bacolod SEO branch. hahaha . Medyo tama ring tawagin na “sweatshop” coz the work are just in the label of low-IT skills. But I’m not going against out ITes and for sure pang more on freelancing ito.

  9. Avatar for jan jan says:

    tnx abe well definitely wait for that!

  10. Avatar for bongskie bongskie says:

    cheap labor? parang di yata maganda yun ah

  11. Avatar for Abe Olandres Abe Olandres says:

    @jan – I’m planning to open a section just for that.

    @fjordz – not really no. 1 but the best in terms of grammar and sentence construction.

  12. Avatar for fjordz fjordz says:

    so aside from BPO, number 1 na rin pala ang Pilipinas in terms of spamming..

  13. Avatar for jan jan says:

    off the topic,nabasa ko na binibenta mo ung mga units na nareview mo na cguro abe maganda kung magkaroon ka ng section were readers can bid on particular product. =] tnx

  14. Avatar for Abe Olandres Abe Olandres says:

    @partyfunky – i think we know different circles so maybe i don’t know those couple of friends you know.

  15. Avatar for partyfunky partyfunky says:

    I know a couple of SEO friends who are well compensated, offices setup in Grade-A IT/BPO facilities in Makati and Cebu City. I don’t believe they are underpaid, or anything that would justify the term “sweatshop”.

  16. Avatar for partyfunky partyfunky says:

    “I’ve known a lot of SEO sweatshops being operated in some key cities in the Philippines” -yugatech

    If you don’t mind me asking, what is your definition of “sweatshop”? I don’t agree with the term used, with all due respect.

  17. Avatar for Aja Aja says:

    how do i apply to this kind of job? can anyone give me a link? thanks!

  18. Avatar for Jon Jon says:

    I do have a couple of friends who do this kind of work for extra income. They say, if you can bear with the tedious nature of spamming, it is a really good source of extra income.

  19. Avatar for Archon Digital Archon Digital says:

    Yup, the link gives them away no matter how sophisticated the comment may seem.

  20. Avatar for Robert Sanchez Robert Sanchez says:

    I consider it a backhanded compliment. LOLZ!!

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