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June 21, 2008

Google Trends for Websites

Google Trends introduces a new measuring tool for websites and everybody else is calling it an Alexa-killer or Compete-killer. There’s only one big problem though — something’s missing in their graphs.

Google Trends forgot to put numbers in the vertical scale. So, all you’ll see are trends and relative search popularity. Just look at these beautiful graphs.

google-trends-website

It just tells you which sites have bigger search volume than the others in the chart. It doesn’t tell you by how much. Alexa and Compete not only rank websites, they also provide quantitative traffic volumes (although they’re just approximations).

Trends for Websites combines information from a variety of sources, such as aggregated Google search data, aggregated opt-in anonymous Google Analytics data, opt-in consumer panel data, and other third-party market research. The data is aggregated over millions of users, powered by computer algorithms, and doesn’t contain personally identifiable information. Additionally, Google Trends for Websites only shows results for sites that receive a significant amount of traffic, and enforces minimum thresholds for inclusion in the tool.

Another suspicious graph I discovered is this one comparing Inquirer.net and GMANews.tv. While we all know that Inquirer.net really has the higher traffic volume, their Google Trends graph are almost identical. (Update: You need to create a Google Trends account and login to see the estimated traffic figures.)

google-trends-website

It might just be a coincidence but that’s a pretty weird trend that spans for almost a year.

google-trends

And despite the fact that Google knows very well how much traffic it gets, Google Trends doesn’t seem to know anything about it. Or, they just don’t want to share their own data but willing to reveal the competitors.

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17 Responses to “Google Trends for Websites”

  1. Do the statistics shows traffic from Google’s search engine only?

  2. preferred ko pa rin ang Alexa.

  3. Jan Alvin says:

    Google Adsense is temporarily shutdown!!

  4. seonotes says:

    There aren’t any reliable traffic-measuring tool on the web, talaga. Even if there’s compete.com and Quantcast.com. Google trends can be a biased tool. Just read how Aaron Wall stated that the term “Adwords” can be more popular than “PPC” http://training.seobook.com/understanding-how-language-evolves-industries-develop

  5. Andre
    Twitter: kzapkzap
    says:

    You have to login for it to show quantitative stats on the graph. Probably to combat bots and crawlers.

  6. ang blog ko hindi pwede. haha.. baka kelangan pa nilang mag update talaga. bago pa lang kasi

  7. Andre’s correct, the approximate traffic stats are available if you login to your Google account.

  8. yuga says:

    Just created a Google Trends account. I can see it now. Thanks!

  9. this might interst you. i tried out several it-related terms:
    java
    programming
    asp
    sap
    erp
    virtualization
    c++
    it

    India topped all of these. the only ones we top are:
    dota
    friendster
    multiply

    But we top christianity-related searches, philosophy-related searches, mushy music, some authors, american shows and basketball…

    I made an extremely geeky study on this… http://en.wikipilipinas.org/index.php?title=User:Nino_Gonzales/The_Filipino_Soul_According_to_Google

  10. badtrip says:

    i prefer google trends and alexa coz they have updated most viewed article..

  11. Aladin says:

    tingnan nyo blog ko ginaya ko yung google so funny hahaha ang laman nito halos mga trend every day try to visit my site http://googles-com.blogspot.com

  12. Thanks for the share and i think that i have an idea from your post. Thanks a lot

  13. Dennison Uy
    Twitter: dennison
    says:

    How do I get Philippine data to show up? Can anyone help me out?

  14. Janzell says:

    Some instances, there were a failure in Google trends. But making a big jump to your blog or site you must go on the flow of google trends.

  15. Janzell says:

    yes there were a several failure regarding with google trends but you enormously need google trends to make your site in top.

  16. jenny says:

    Google trends rule!

  17. Susan Pence
    Twitter: SusanPence03
    says:

    I still prefer Google Trends than Alexa. Google trends has been “unbiased”. I’ve been using GT and never leaves a bad taste in my mouth yet… so far so good…

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